Hot Palette Holdings, the parent company of Pepper Lunch, has appointed Yuto Tago as CEO of Hot Palette Asia Pacific and Global Overseas Business. Tago, who previously served as Managing Director of Global Oversees Business, brings over a decade of experience in managing food and beverage companies. In his new role, Tago will oversee all of the non-domestic business worldwide. Tago's leadership comes as Pepper Lunch prepares for rapid growth in the U.S. and launches its franchise opportunity at the Multi Unit Franchise Conference 2023.

With Tago at the helm, Hot Palette and Pepper Lunch are poised for success in the global market. Tago's expertise in strategy planning, operational improvements, portfolio management, and financial modeling will help drive the brand's continued growth and expansion.